Let’s transform 

Automotive Transformation Platform South Westphalia

The aim of the funding project is to establish a regional transformation network for the South Westphalia region. Companies in the automotive sector – especially SMEs – are to be supported with upcoming transformation challenges and far-reaching change processes with regard to strategy, technology and corporate structure. ATLAS is funded by the Federal Ministry for Economic Affairs and Climate Protection (BMWK) with 7.1 million euros.

DHM has many years of experience in the management of large business-driven innovation projects, network management and knowledge transfer from research to practice. It plays a central role as an office for important initiatives and associations, including the International Data Spaces Association, the Leistungszentrum für Logistik und IT and the Open Logistics Foundation. In cooperation with the Fraunhofer Institute for Material Flow and Logistics IML, it operates the Digital Hub Logistics Dortmund, one of 12 hubs in the BMWK’s Digital Hub Initiative. This intensive connection promotes the supra-regional integration of the project with other networks, projects and initiatives that are relevant to the automotive sector in South Westphalia.

In the ATLAS funding project, DHM supports companies in the development of their transformation strategies through stakeholder analyses, definition of mission, vision and goals as well as the development of concrete catalogs of measures to implement the strategies. Ideation workshops help companies to raise awareness and generate new product ideas and business models, taking into account companies’ different levels of maturity. The workshops focus thematically on problems and challenges in the automotive sector and at the same time impart methodological knowledge for finding solutions and strategies.


Our services in the ATLAS funding project: 

  • Ideation workshops: Generating ideas for new products and business models
  • Business model and business case scenario workshops: Methodical approach to evaluating and developing new business models
  • Tech and trend radar workshop: companies develop their own tech and trend radar
  • Exclusive industry experience exchange circles
  • Moderated exchange formats on selected topics
  • Methodological knowledge workshop, for example in the area of agile working
  • Future of logistics lab tours